Shoney's
A new-old twist on the blue state / red state thing for Shoney's.
Lipton
Tests of Youthfulness. We worked with DDB New York to put hidden cameras up to test whether adults could still act like kids. The tests included street pinatas, fashion runways at the airport, stairs vs slide, and a karyoke kab.
Wendys
Rich Eisen, a red wig, and lots of bacon in this spot for Wendy's and Saatchi.